Operating & Alignment Model – Deep‑Dive

Comprehensive wiki page explaining each layer of the Operating & Alignment Model, including Product Canvas missions, Wardley‑mapped objectives and Domain‑driven organisational design.

Operating & Alignment Model Overview

This is the top-level guide to our operating and alignment model. Each section links to detailed wiki pages that dive deeper into specific aspects.

Visual Overview

Metric insights

Optimise for Motivation - eNPS & Squad Health Checks

Optimise for Flow - DORA Metrics

Optimise for Cost - Cost/Employee & Cost/Customer

Mission - Product Canvas

Objectives - OKRs

Strategy Roadmap

Value 1

Value 2

Value 3

Why & Purpose - Product Strategy

Govern with Culture

Lead by Mission & Objectives

Alignment & Feedback Loops


Layer‑by‑Layer Explanation

Each layer of our operating model has its own detailed wiki page. Below is an overview with links to in-depth content:

Foundation Layer

LayerPurposeKey PracticesDetailed Guide
Why & Purpose – Product StrategySets the North‑Star: why we exist and where we play.* Product Vision Board
* Quarterly strategy review
Why & Purpose Deep-Dive
Govern with CultureScales behaviour through principles rather than rules.* Decision principles
* Engineering rituals
Culture Guide
ValuesShared beliefs that guide day‑to‑day trade‑offs.* Hire & fire by values
* Explicit behaviors
Values Framework

Core Elements

LayerPurposeKey PracticesDetailed Guide
Mission (Product Canvas)Captures who, what, why for a product slice.* Product Canvas
* Assumption mapping
Mission & Product Canvas
Objectives (Wardley Mapping)Stress‑test bets against landscape evolution.* User‑need mapping
* Strategic decisions
Objectives & Wardley Mapping
Organization (DDD)Mirror domain boundaries in team topology.* Context mapping
* Team boundaries
Organization & DDD

Optimization & Feedback

LayerPurposeKey PracticesDetailed Guide
Alignment & FeedbackClose strategy-execution gap.* Health checks
* Retros
Alignment & Feedback Loops
Optimise for MotivationKeep humans engaged and creative.* eNPS tracking
* Squad health
Motivation Deep-Dive
Optimise for FlowShip value quickly & safely.* CI/CD
* DORA metrics
Flow Optimization
Optimise for CostSustain profitability at scale.* FinOps
* Unit economics
Cost Optimization

Advanced Topics


Implementation Guide

  1. Start with Why

  2. Build Core Elements

  3. Optimize & Align

  4. Advanced Implementation


Key Metrics Dashboard

CategoryMetricsTargetSource
Culture & ValueseNPS
Value alignment score
> 50
> 80%
Culture surveys
Mission & ObjectivesOKR completion
Strategy-execution gap
> 70%
< 20%
OKR tool
Flow & DeliveryDORA metrics
Lead time
Elite
< 1 day
DevOps platform
Cost & EfficiencyCost per customer
Engineering ROI
< industry avg
> 3x
FinOps dashboard

Further Reading & Resources

Internal References

External References

  • Product Canvas – Roman Pichler
  • Wardley Mapping – Simon Wardley
  • Team Topologies – Skelton & Pais
  • Accelerate – Forsgren, Humble & Kim

Note: This is a living document. Each linked page contains detailed implementation guides, examples, and metrics. Use the navigation above to dive deeper into specific areas of interest.